{"id":38990,"date":"2023-10-30T10:00:39","date_gmt":"2023-10-30T09:00:39","guid":{"rendered":"https:\/\/www.akademie-solitude.de\/de\/?p=38990"},"modified":"2025-09-19T16:43:04","modified_gmt":"2025-09-19T14:43:04","slug":"tooxic-dreams-2023","status":"publish","type":"post","link":"https:\/\/www.akademie-solitude.de\/de\/tooxic-dreams-2023\/","title":{"rendered":"Tooxic Dreams, 2023"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"project":[357],"project_type":[725,726,727,735,741],"class_list":["post-38990","post","type-post","status-publish","format-standard","hentry","project-solitude-blog","project_type-formats","project_type-text","project_type-video","project_type-spheres-of-practice","project_type-digital"],"acf":{"bgcolor":"","bgcolor_custom":"","custom_color_css_variable":"","content_type":[{"acf_fc_layout":"content_img","acfe_flexible_layout_title":"Bild(er)","bgcolor":"","bgcolor_custom":"","layout_col_size":8,"img_gallery":false,"img":[39005],"img_gallery_format":false},{"acf_fc_layout":"content_txt","acfe_flexible_layout_title":"Text","bgcolor":"","bgcolor_custom":"","layout_col_size":8,"txt_cols":"is-1-txtcol","txt":"<p style=\"font-weight: 400;\">The reggaeton industry has been a key factor in transforming many Colombian localities. One of the specific phenomena related to it is the arrival of luxury cars in cities like Medell\u00edn and Cali, where these types of vehicles were previously absent. In its lyrics, this Latin musical genre constantly reveals and addresses excess. Reggaeton takes much of its style and culture from genres such as hip-hop and gangsta rap. And just like rap and hip-hop performers who literally require gold and diamonds to legitimize themselves, today a reggaeton artist without big logos on his clothes or luxury cars is not a true <em>reggaetonero<\/em>.<\/p>\r\n<p style=\"font-weight: 400;\">The cultural impact of this genre in Colombia is undeniable, and its influence extends far beyond music. It has changed the way people dress, dance, and even speak. The fantasy of the successful <em>reggaetonero<\/em> is to be something like an ATM machine that spills money wherever it goes, seemingly without a care in the world. Living in an economy in which it is increasingly difficult to make money, <em>Tooxic Dreams<\/em> is a critique of the context of concerns about money laundering and the circulation of money in the reggaeton industry. It also questions the perpetual gadgetization of life, image, and status, that has become a central value in this culture, perhaps even more than the actual function or purpose of the object.<\/p>"},{"acf_fc_layout":"content_img","acfe_flexible_layout_title":"Bild(er)","bgcolor":"","bgcolor_custom":"","layout_col_size":8,"img_gallery":false,"img":[38993],"img_gallery_format":false},{"acf_fc_layout":"content_img","acfe_flexible_layout_title":"Bild(er)","bgcolor":"","bgcolor_custom":"","layout_col_size":8,"img_gallery":false,"img":[39003],"img_gallery_format":false},{"acf_fc_layout":"content_txt","acfe_flexible_layout_title":"Text","bgcolor":"","bgcolor_custom":"","layout_col_size":8,"txt_cols":"is-1-txtcol","txt":"<p style=\"font-weight: 400;\">During her residence at Akademie Schloss Solitude, Tatyana Zambrano has created a video game that revolves around a car wash for luxury vehicles, which addresses one of Colombia's socio-economic issues in a symbolic way. The objective of Zambrano's game is to launder as much money as possible in order to appear in her money-laundering ranking system. The player acquires dirty money (capital) represented by dollar signs on each of the game\u2019s stages. When more than ten units have been collected, an algorithmic laundering process begins. Subsequently clean money can be collected in the form of bubbles as more capital is acquired.<\/p>\r\n<p style=\"font-weight: 400;\"><em>Tooxic Dreams<\/em> draws a direct analogy to the reggaeton industry, where drug money is commonly laundered through concerts and productions, as well as by financing managers and artists. Once the illicit resources enter the legal circuit and pay taxes, all the profits they produce become legitimate. They can thus be used to establish businesses, diversifying and increasing profits. In the game, one becomes a participant in such a scheme. Beyond SUVs and hyper-cars, the different scenarios contain symbols for each element, integrating into this economic system that transforms illicit money into legitimate money, working as a giant laundromat that feeds on hyper-eccentricity.<\/p>"},{"acf_fc_layout":"content_img","acfe_flexible_layout_title":"Bild(er)","bgcolor":"","bgcolor_custom":"","layout_col_size":8,"img_gallery":false,"img":[38997],"img_gallery_format":false},{"acf_fc_layout":"content_img","acfe_flexible_layout_title":"Bild(er)","bgcolor":"","bgcolor_custom":"","layout_col_size":8,"img_gallery":false,"img":[38995],"img_gallery_format":false},{"acf_fc_layout":"content_txt","acfe_flexible_layout_title":"Text","bgcolor":"","bgcolor_custom":"","layout_col_size":8,"txt_cols":"is-1-txtcol","txt":"As the game progresses, it elaborates on its own form, or code for money laundering in the reggaeton industry. As money laundering seeks to be as unpredictable as possible, this is not a rational formula. On the contrary, its forms are arbitrary. Its tactics are complex, multifaceted, and often unpredictable, designed to evade detection and confuse. By introducing an algorithmic logic to the game\u2019s washing process, Zambrano creates a system that responds to player behavior.\r\n\r\nThe choice of symbols, such as the dollar and bubbles, is deliberate. The dollar, widely recognized as a symbol of wealth and power, represents the initial capital that needs to be \u00bbcleaned.\u00ab Bubbles, on the other hand, symbolize the ephemeral and volatile nature of laundered money, as well as the transformation of \u00bbdirty\u00ab money into \u00bbclean\u00ab capital. Just as money transforms, so do cars. Tuning allows them to acquire an essence that reflects the situation. Thus the car wash becomes a space that allows the elite to erase their tracks, modify their appearance, and earn money.\r\n\r\nThese changes in the appearance of the vehicles are proof that there is a link between Latin America and Germanythat tries to remain hidden, and that thanks to Tooxic Dreams becomes impossible to ignore: the corrupt European elite takes advantage of the Latin American elite to increase its profits in an economy in which industrial manufacturing is becoming increasingly expensive. The development of Tooxic Dreams thus takes place in the city of Stuttgart, capital of the automobile industry.\r\n\r\nZambrano's work invites reflection on the nature of our participation in society and questions whether we really have the control we think we have, or whether we are simply spectators in a larger game that we cannot influence.\r\n\r\n<span class=\"has-font-maison-neue\" style=\"font-family: 'Maison Neue';\">Credits<\/span>\r\n<span class=\"has-font-maison-neue\" style=\"font-family: 'Maison Neue';\">Research, concept, and video game design:<\/span> Tatyana Zambrano\r\n<span class=\"has-font-maison-neue\" style=\"font-family: 'Maison Neue';\">Developer:<\/span> Jos\u00e9 Alejandro Coronado\r\n<span class=\"has-font-maison-neue\" style=\"font-family: 'Maison Neue';\">3D animator:<\/span> Hern\u00e1n Rodriguez\r\n<span class=\"has-font-maison-neue\" style=\"font-family: 'Maison Neue';\">DJ:<\/span> @Samuelath\r\n\r\nThis work was supported by Akademie Schloss Solitude. Courtesy the artist, 2023."},{"acf_fc_layout":"content_video","acfe_flexible_layout_title":"Video \/ Film","bgcolor":"","bgcolor_custom":"","layout_col_size":10,"video_embed":"https:\/\/vimeo.com\/869289997","video":{"video_mp4":null,"video_webm":null}},{"acf_fc_layout":"content_txt","acfe_flexible_layout_title":"Text","bgcolor":"","bgcolor_custom":"","layout_col_size":8,"txt_cols":"is-1-txtcol","txt":"<span class=\"has-font-maison-neue\" style=\"font-family: 'Maison Neue';\">Spanish Version<\/span>\r\n\r\nLa industria del reggaet\u00f3n ha sido un factor clave en la transformaci\u00f3n de muchas localidades colombianas. Uno de los fen\u00f3menos espec\u00edficos relacionados a ella es la llegada de autos de lujo a ciudades como Medell\u00edn y Cali, en donde previamente no se ve\u00edan este tipo de veh\u00edculos. En sus letras, este g\u00e9nero latino constantemente exhibe y habla de excesos. El reggaet\u00f3n toma una buena parte de su estilo y cultura de g\u00e9neros como el hip-hop y el Gangsta Rap. Y al igual que ellos, quienes literalmente requieren de oro y diamantes para legitimarse, el d\u00eda de hoy, un artista del reggaet\u00f3n sin grandes logos en su ropa ni autos de lujo, no es un verdadero reggaetonero.\r\n\r\nEl impacto cultural de dicho g\u00e9nero en Colombia es innegable, y su influencia se extiende mucho m\u00e1s all\u00e1 de la m\u00fasica. Ha cambiado la forma en que las personas se visten, bailan e incluso hablan. La fantas\u00eda del reggaetonero exitoso es ser algo as\u00ed como un cajero autom\u00e1tico que derrama dinero por donde pasa, aparentemente sin preocupaci\u00f3n alguna. Viviendo en una econom\u00eda en la que cada vez es m\u00e1s complejo hacer dinero, de esta manera Tooxic Dreams es una cr\u00edtica al contexto de las preocupaciones sobre el blanqueo de capitales y la procedencia del dinero en la industria del Reguet\u00f3n, un cuestionamiento a la perpetua gadgetizacion de la vida, de la imagen y al estatus que se han convertido en un valor central en esta cultura, tal vez incluso m\u00e1s que la funci\u00f3n real o el prop\u00f3sito del objeto.\r\n\r\nEn la residencia en Akademie Schloss Solitude Tatyana Zambrano ha creado un videojuego que se desarrolla alrededor de un auto lavado para carros de lujo para abordar una de las problem\u00e1ticas socioecon\u00f3micas en Colombia de manera simb\u00f3lica. El objetivo del juego de Zambrano es lograr lavar la mayor cantidad de dinero posible para as\u00ed figurar en su ranking de blanqueo de capitales. El jugador adquiere dinero sucio (capital) representados por el s\u00edmbolo del d\u00f3lar en los escenarios. Cuando se han recolectado m\u00e1s de 10 unidades, estas comienzan un proceso de blanqueo algor\u00edtmico. Posteriormente el dinero limpio puede recogerse en forma de burbujas al tiempo que se consigue m\u00e1s capital.\r\n\r\nToxic Dreams establece una analog\u00eda directa con la industria del Reggaet\u00f3n, en la que com\u00fanmente el dinero que viene del narcotr\u00e1fico se lava mediante conciertos y producciones, as\u00ed como con el financiamiento a managers y artistas. Una vez que los recursos de procedencia il\u00edcita entran al circuito legal y pagan impuestos, todas las ganancias que producen se vuelven leg\u00edtimas. As\u00ed, pueden ser utilizadas para establecer negocios, diversificando y aumentando las ganancias. En el juego uno se vuelve part\u00edcipe de dicho esquema. M\u00e1s all\u00e1 de las SUVs y los hyper-autos, los distintos escenarios contienen simbolismo para cada elemento que integra este sistema econ\u00f3mico que transforma dinero il\u00edcito en leg\u00edtimo y que funciona como un gran lavadero que se nutre de la hipercentricidad.\r\n\r\nConforme se avanza, el juego elabora su propia forma o c\u00f3digo para realizar lavado de dinero en la industria del Reggaet\u00f3n. Esta no es una f\u00f3rmula racional, pues el blanqueo de capitales busca ser lo menos predecible posible. Por el contrario, sus formas son arbitrarias. Sus t\u00e1cticas son complejas, multifac\u00e9ticas y a menudo impredecibles, dise\u00f1adas para eludir la detecci\u00f3n y confundir. Al introducir una l\u00f3gica algor\u00edtmica para el proceso de lavado en el juego, Zambrano crea un sistema que responde al comportamiento del jugador.\r\n\r\nLa elecci\u00f3n de los s\u00edmbolos, como el d\u00f3lar y las burbujas, es deliberada. El d\u00f3lar, ampliamente reconocido como s\u00edmbolo de riqueza y poder, representa al capital inicial que necesita ser \"limpiado\". Las burbujas, por otro lado, la naturaleza ef\u00edmera y vol\u00e1til del dinero blanqueado, as\u00ed como la transformaci\u00f3n del dinero \"sucio\" en capital \"limpio\". Al igual que el dinero se transforma los autos tambi\u00e9n lo hacen. El tuning les permite adquirir una esencia que refleja la situaci\u00f3n. As\u00ed el autolavado se vuelve un espacio que le permite a la \u00e9lite borrar sus huellas, modificar su apariencia y ganar dinero.\r\n\r\nEstos cambios en la apariencia de los veh\u00edculos son la prueba fehaciente de que entre latinoam\u00e9rica y Alemania existe un v\u00ednculo que intenta mantenerse oculto, y que gracias a Toxic Dreams se vuelve imposible de ignorar: la \u00e9lite corrupta europea aprovecha a la latinoamericana para crecer sus ganancias en una econom\u00eda en la que hacer industria es cada vez es m\u00e1s costoso. Por esto mismo, el desarrollo de Toxic Dreams tiene lugar en la ciudad de Stuttgart, capital de la industria automotriz.\r\n\r\nLa obra de Zambrano, por lo tanto, invita a la reflexi\u00f3n sobre la naturaleza de nuestra participaci\u00f3n en la sociedad y cuestiona si realmente tenemos el control que creemos tener, o si simplemente somos espectadores en un juego m\u00e1s grande en el que no podemos influir.\r\n\r\n&nbsp;\r\n<p class=\"is-size-6\">All images courtesy Tatyana Zambrano<\/p>"}],"intro_preview_headline":"Tooxic Dreams","intro_preview_txt":"<span class=\"has-font-maison-neue\" style=\"font-family: 'Maison Neue';\"><em>Tooxic Dreams<\/em> by Tatyana Zambrano, a three- chapter video game environment, was realized during Zambrano\u2019s residency at Akademie Schloss Solitude and references the German automobile industry with its high degree of specialization and automation, the reggeaton culture from Latin america, the petrochemical macho car tuning culture, as well as entanglements with tax fraud and money laundering hyper-eccentricity aesthetics. Positioned within a powerful visual framework and underlined by contemporary bass music, <em>Tooxic Dreams<\/em> invites to reflect on the nature of our participation in society and questions whether we really have the control we think we have, or whether we are simply spectators in a larger game that we cannot influence. Zambrano has been a fellow in the \u00bbSphere of Digital\u00ab at Akademie Schloss Solitude from April till the end of October, 2023.<\/span>","intro_preview_img":39003,"post_id_old":"","post_author":"","post_subtitle":"Alonso Cedillo on the work of Tatyana Zambrano","post_preview_img_hide_on_single":true,"post_txt_old":"","post_pdf":"","post_copyright":"ccl_default","translated_post":true,"translations":[{"translation_anchor":10,"translation_language":"Spanish Version "}],"post_copyright_individual":"","post_related_posts":[32456,27066,27102],"related_posts_post":[36964]},"_links":{"self":[{"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/posts\/38990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/comments?post=38990"}],"version-history":[{"count":3,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/posts\/38990\/revisions"}],"predecessor-version":[{"id":43586,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/posts\/38990\/revisions\/43586"}],"acf:post":[{"embeddable":true,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/person\/36964"},{"embeddable":true,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/posts\/27102"},{"embeddable":true,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/posts\/27066"},{"embeddable":true,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/posts\/32456"}],"wp:attachment":[{"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/media?parent=38990"}],"wp:term":[{"taxonomy":"project","embeddable":true,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/project?post=38990"},{"taxonomy":"project_type","embeddable":true,"href":"https:\/\/www.akademie-solitude.de\/de\/wp-json\/wp\/v2\/project_type?post=38990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}